服装与销售理学学士

服装和商品计划强调在全球环境中研究服装和纺织品设计，产品开发和采购，以及消费品的促销，分销和零售，同时提高对文化多样性的认识和对社会责任的承诺。该计划包括对纺织和服装业的文化/历史，经济，社会/心理和科学方面的研究。该专业共涉及三个领域：服装设计与生产，商品销售和产品开发。学生将表现出对他们的课程/重点领域特定的核心知识和技能的掌握。这三个集中领域包括：服装设计和生产：核心知识和技能包括使用与行业相关的技术进行草图绘制，图案绘制，标记制作，构建以及跨学科的知识和技能，包括概念设计，技术产品规格交流，材料采
The Major in Apparel and Merchandising emphasizes study in apparel and textile design and development as well as the sourcing, production, marketing, and retailing of consumer goods. The program encompasses global study of the cultural, historical, economic, and scientific aspects of the textiles and apparel industry, while fostering understanding of consumer behavior and socially responsible business practices. There are three concentrations in the major: Apparel Design and Production, Merchandising, and Product Development.<br><br>Learning Objectives<br>Students will demonstrate mastery of core knowledge and skills specific to their program/concentration areas. There are three concentration areas:<br><br>The APPAREL DESIGN AND PRODUCTION concentration emphasizes study in apparel and textile design with courses in fashion illustration, pattern development, apparel construction techniques, and computer-aided design. <br>The MERCHANDISING concentration focuses on the development of merchandise assortments and retailing strategies with courses in consumer behavior, assortment planning, merchandise buying, merchandise promotions, retailing, and global sourcing. <br>The PRODUCT DEVELOPMENT concentration focuses on innovation in the development of consumer products with courses in technical design, textile science, user-centered design, product line development/management, quality assurance, sourcing, supply chain management, and technical product engineering.