广告和营销传播管理高级大专

很少有像广告一样令人兴奋，富有创造力和独特挑战的职业。我们训练学生深刻了解消费者的心理，并开发能够影响并影响目标消费者的营销传播信息。您是“人”吗？您喜欢数字媒体和在线上的所有事物吗？您是一位强大的传播者，喜欢创意，说服力和业务的创造性方面吗？广告可能适合您。该计划提供与学生的能力和技能相匹配的野外实习机会，为学生提供实践经验并使其在毕业后就职。我们有数十个雇主急于招募我们的学生从事毕业，暑期工作和全职工作。我们的学生需求旺盛我们提供两年制课程和三年制课程，前两年对所有广告专业学生都是通用的。任一个流派的
There are few careers as exciting, creative, and uniquely challenging as Advertising. We train students to deeply understand the consumer psyche and develop marketing communications messages that reach and influence target consumers.<br>This program includes amazing experiential learning opportunities and small class sizes that prepare students for an exciting career in advertising and marketing communications, where there are labour shortages in major markets. This means a wealth of job opportunities. Our Learning Extends Past the Classroom:<br>FUSE Mentorship Program<br>Student-run AD agency<br>Community client work<br>Case competitions<br>Career matching<br>Greg awards<br>Degree completion<br>International Exchange options<br>Disney internship<br>Your skills will be developed in an Apple-based communications center with access to the latest industry software including MAC OS applications, Final Cut Pro digital video editing software, Microsoft Office for Mac, and the Adobe Creative Cloud suite of applications. You will be exposed to and practice the complete realm of advertising communications: creative planning and media buying, direct response and digital advertising, and content development including blogging and video production. You will prepare advertising campaigns for real clients that embrace all elements of communications. You will learn how to evaluate and recommend various marketing communications solutions to resolve business problems. Additional hands-on practical experience is gained from our innovative student-run Ad agency (6th semester) where students assume agency staff roles and devise integrated campaigns to meet client needs.