创意广告学士（荣誉学位）

Humber的创意广告学士学位课程将为您提供各种广告职业所需的坚实基础。广泛的课程涵盖了数字营销，传播，文案写作，促销，说服和印刷等重要主题。许多讲师具有丰富且持续的行业经验，将帮助您开发出具有创意的创新广告方法。我们在内部创意商店BuildingF中工作的机会丰富了我们的计划，使您有机会为真实客户制作简介，同时获得宝贵的经验，联系和技能。借助行业标准设计和生产软件，市场营销和业务原理以及内容开发和生产方面的指导，您将对当代广告有透彻的了解，并对其未来有所了解。在此计划的整个过程中，您将在创意团队中工作并
In Humber’s Bachelor of Creative Advertising program, you’ll work hard. You’ll get a lot of depth and theory, but you’ll do even more hands-on work that puts that theory to real-world use. You'll build skills you never knew you had. You’ll have fun. You’ll meet lifelong friends and creative collaborators who will become the core of your future professional network. You’ll mix and work with industry professionals, build a killer portfolio and launch your career with a 14-week field placement – probably at one of the better agencies in the country.<br><br>The BoCA program provides a unique, 360-degree education in the key aspects of modern advertising: art direction, copywriting, account management and creative strategy. Over the four years of the degree you not only go deep, you also discover your own particular creative strengths and identify your ideal career path while working in industry-standard teams and learning how to develop powerful, effective advertising campaigns. Students will gain practical, hands-on experience in the industry by completing a mandatory field experience in the winter semester of fourth year.<br><br>Our program allows you to develop your strong creative skills, giving you the tools to work in a broad range of agency and corporate environments within the advertising industry. Working initially as an art director, copywriter, creative strategist or account co-ordinator, you may look forward to a career as a creative director, head of strategy or account director. The four-year BA also sets you up for graduate studies, should you choose. Graduates have also pursued law, medicine, architecture and MBA studies.