传播学学士-公共关系

Bachelor of Arts in Communication - Public Relations

西佛罗里达大学

University of West Florida

美国

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学历文凭
Bachelor Degree
专业院系
Department of Communication
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课程简介

公共关系专业为学生提供了在公司和组织机构中进行传播职业的准备，包括健康，教育，娱乐，体育和旅行。最好将公共关系描述为组织与公众之间关系的管理。参加公共关系课程的学生将获得技能和知识，以竞争各种领域的工作，例如媒体关系，公司传播，活动计划，公共事务，筹款，内部传播和非营利性倡导。口头和书面交流技巧对于成功的公共关系事业至关重要，而这些技巧在整个课程中都会得到加强。
The Public Relations specialization prepares students for communication careers in corporate and organizational settings including health, education, entertainment, sports, and travel. Public relations is best described as the management of relationships between an organization and its publics. Students taking public relations courses acquire the skills and knowledge to compete for a wide variety of jobs in such fields as media relations, corporate communications, event planning, public affairs, fundraising, internal communications, and nonprofit advocacy. Oral and written communication skills are crucial to a successful public relations career, and these skills are reinforced throughout the curriculum.

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