创意传播文凭

Creative Communications为您在广告和市场传播，广播，媒体制作，新闻，公共关系和传播管理方面的职业做好准备。该计划为您提供在各种基于通讯的工作中获得入门级职位所需的技能和知识。除上述领域外，学生还可以参加数字媒体设计方面的课程，包括印刷和网络，视觉故事，创意写作，商务传播，社交媒体策略，数据分析和品牌营销。在学习过程中，您将在媒体制作工作室，Foley /录音工作室，声音编辑套件以及其他专用实验室中工作。
Learn to inform, persuade and empower people with accurate, concise and creative communication in a diverse range of industries. In this program, you will develop the versatile communications skills and in-depth knowledge you need to start a successful career in advertising and marketing communications, broadcasting, media production, journalism or public relations and communication management. In the first year, you’ll build fundamental writing, critical thinking and digital media design skills and develop specialized knowledge in each of these dynamic industries. In the second year, you will choose a specialization and further develop your knowledge in preparation for graduation and a career.<br><br>Specialize in Advertising and Marketing Communications or Public Relations and Communication Management to complement your industry-level writing skills with an in-depth investigation of brand marketing, web design, digital marketing, analytics and digital media strategy, production and design. Specialize in Journalism or Media Production to explore new and traditional storytelling techniques. Widen your skill set with digital storytelling and digital media design courses and learn to use state-of-the-art photography and videography equipment and industry-standard production techniques. You’ll develop your skills through practical learning in a media production and broadcast studio, a Foleysound recording studio and various dedicated lab spaces. You’ll also build important work experience and professional connections with real clients and industry partners through practical assignments and work placements.