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Master of Business Administration - Marketing Management

宾夕法尼亚大学

University of Pennsylvania

US美国

  • 学历文凭

    学历文凭

    Masters Degree

  • 专业院系

    专业院系

    Marketing

  • 开学时间

    开学时间

  • 课程时长

    课程时长

  • 课程学费

    课程学费

    汇率提示

国际学生入学条件

Transcripts of all academic work completed at the baccalaureate/undergraduate level and beyond, whether or not for credit or a degree, are required to apply for the MBA program.
The Letter of Recommendation component of our application will be broken into two sections:

A selection of positive personality characteristics. Recommenders will be asked to choose three characteristics from a list of ten that best describe the candidate they are recommending.
Two free-form questions:
Question 1: Please provide example(s) that illustrate why you believe this candidate will contribute meaningfully to the Wharton MBA community. (300 words)
Question 2: Please provide example(s) that illustrate why you believe this candidate will find success throughout their career. (300 words)

All applicants must submit results of a Graduate Management Admissions Test (GMAT) or a Graduate Record Examination (GRE) that are no more than five years old.
The Test of English as a Foreign Language (TOEFL) or the Pearson Test of English Academic (PTE) is required for non-native English speakers with limited exposure to English. All international applicants whose native language (language first learned and spoken at home) is not English, or who did not complete a degree from an institution where English was the language of instruction, are required to take the TOEFL or PTE.
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  • 雅思总分:6
  • 托福网考总分:60
  • 托福笔试总分:160
  • 其他语言考试:NA

CRICOS代码:
申请截止日期: 请与IDP顾问联系以获取详细信息。

课程简介

The marketing management major is designed to build deep competency in the art and science of: (1) choosing which customers to serve, and (2) getting, keeping and growing them through delivering superior customer value. Marketing majors will gain a proficiency in the latest methods and concepts for understanding customer behavior and for devising effective marketing strategies. Marketing majors choose courses to prepare themselves for careers in corporate or not-for-profit management, or in marketing fields that range from product management, advertising, and sales and account management to retailing, e-business, distribution management, and strategic marketing planning. Students can look forward to career opportunities in large and small organizations representing a spectrum of industrial, consumer goods, service, electronic commerce, and consulting firms in public- and private-sector institutions.
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开学时间&学费

学费信息仅供参考,请与IDP顾问联系以获取详细信息

开学时间时长学费地点

学校排名

  • 排名

    世界排名12

    数据源:泰晤士高等教育世界大学排名

关于宾夕法尼亚大学

本杰明.富兰克林是宾大的创建人。秉承富兰克林的教育理念,宾大一路从常青藤联盟垫底的位置一路飙升到现今多数顶尖学生的首选。沃顿商学院更是全世界商科学生的梦想之地。宾大不提供合作项目,不提倡任何只为赚钱的全职实习活动。大一学生要体验描述产生各种冲突的滑稽短剧。因为每个人都有他们的性格、兴趣和生活背景,所有这些使得宾夕法尼亚大学成为一个生活和学习都充满了活力的地方。 而学生在大三就可以申请任何一个硕士课程(继续在沃顿攻读工商管理学硕士尤其受欢迎)。费城,200年前《独立宣言》在此通过,华盛顿建成之前美国的首都,现今美国第五大城市。宾大距离费城闹市区只有几分钟路程。虽贵为常青藤盟校,学生也都非常努力,但在这里,你看不到“泛滥”的学术氛围,取而代之的是看体育比赛,逛街…在宾大,没人会因为玩耍而内疚。在这样一所竞争激烈的一流大学,能够保持学习和社交活动的平衡,非常少见。

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