市场营销理学硕士-供应链

拥有昆兰商学院市场营销学理学硕士学位。Quinlan MSM计划–结合了创造力和分析能力以及具有洞察力的战略–旨在加快您在21世纪营销动态领域的职业：数字营销分析，集成营销传播和供应链。作为Quinlan MSM的学生，您将：培养在多元化，数字化和动态营销领域中领导和创新所需的创造力和战略技能，了解可实现品牌增长和竞争优势的营销策略在全面的经济，环境和社会变革时期获得优势，获得当今全球经济必不可少的技术业务技能，在营销金融，战略计划，数字和社会内容方面打下坚实的基础开发，领导力和道德，数据库分析，可持续业
Loyola's Master of Science in Marketing (MSM) degree integrates creativity with analytics and strategy with insight. An MSM degree from Quinlan provides a globally recognized credential, a classroom experience with a diverse network of professionals from the business world, and the leadership and business expertise needed for 21st century success.<br>Our focused and in-depth curriculum prepares you to:<br>Develop the creative and strategic skills you need to lead and innovate in the diverse, digital, and dynamic marketing field, Learn marketing strategies that deliver brand growth and a competitive advantage in a time of sweeping economic, environmental, and social change, Gain essential technical business skills for today's global economy, Learn to ask the questions that are important to humanity as you harness the power of marketing to promote positive social change.<br>Supply Chain Track: Supply chain planner, Order management specialist, Customer supply chain specialist, Marketing data analyst, Market risk and operations analyst, Operational risk analytics, Category manager.<br>The Supply Chain track prepares you to effectively manage the execution component of marketing. The two areas of supply chain and marketing have long been intertwined, as an efficient supply chain allows for marketing strategy to be successfully implemented. An expertise in supply chain will give you the skills to move products from materials supplier to end customer in a retail environment and manage operations in a service environment, learning the most advanced techniques in areas such as inventory management, purchasing management, global logistics, and supply chain analytics.