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工商管理学士-市场营销

Bachelor in Business Administration - Marketing

伊利诺伊大学春田分校

University of Illinois At Springfield

US美国

  • 学历文凭

    学历文凭

    Bachelor Degree

  • 专业院系

    专业院系

    Management, Marketing and Operations

  • 开学时间

    开学时间

  • 课程时长

    课程时长

  • 课程学费

    课程学费

    汇率提示

国际学生入学条件

All applicants to UIS are required to submit official transcripts from all of the institutions they have attended Applicants who attended a high school university or college outside of the United States must have their credentials evaluated as part of their application. First-year applicants This application is for students who have completed high school or secondary school but have not yet completed any university level coursework Applicants are applying for a bachelors degree program Admission for first-year applicants will be based on - College preparatory curricula and academic coursework. Grade point average GPA on a US 4.0 equivalency scale. Personal statement. IB English A - 5 plus TOEFL IBT - 61 IELTS Academic - 5.0 PTE - 50
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  • 雅思总分:5
  • 托福网考总分:61
  • 托福笔试总分:160
  • 其他语言考试:Duolingo English Test - 90

CRICOS代码:
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课程简介

BBA专注于营销的目标是发展必要的知识和技能,以创建,交流,交付和交换对客户,客户,合作伙伴和社会有价值的产品和服务。具体的学位目标是使学生能够发展:对产品,定价,分销和促销策略的理解,收集和解释有关消费者及其决策过程的信息的能力以及使用媒体,零售和其他领域可用的新技术的能力业务领域制定竞争性的营销策略。
Business Administration students who choose the Marketing option will develop the knowledge and skills required to create, communicate, deliver and exchange products and services that have value to customers. Students can expect to:develop an understanding of product, pricing, distribution and promotion strategiesdevelop abilities to collect and interpret information about consumers and their decision-making processdevelop abilities to use new technologies available in media, retail and other business areas to develop competitive marketing strategies.The goal of the B.B.A. with a marketing concentration is to develop the knowledge and skills required to create, communicate, deliver, and exchange products and services that have value for customers, clients, partners and society.
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