工商管理硕士-市场营销

我们专注于市场营销的全日制MBA课程旨在使您处于领先地位。通过我们的计划，您可以在这个不断发展的学科中开发营销策略，品牌管理，营销研究，消费者行为等方面的专业知识。您对消费者的了解将基于数据分析而转变。您将有机会了解社交媒体和移动技术在消费者旅程中扮演的不断变化的角色。而且，您将变得无所适从，从产品设计到销售和供应链的所有策略都可以驾驭全球化的力量。我们的专家教授将您带入当前趋势的最前沿，帮助您培养扎实的创新和管理技能，并通过“消费者行为”，“品牌和广告管理”，“以市场为中心的策略”和“营销”等课程为您提
Emerging technology has redefined how we do business—creating demand for adaptable, curious leaders who can turn challenges into growth. When you earn your Full-Time MBA at D’Amore-McKim School of Business, you’ll develop the business skills and entrepreneurial mindset to excel in this dynamic environment.Building on a strong foundation of core business concepts, you’ll begin customizing your coursework in your second semester to create the unique blend of expertise that best serves your career goals. You’ll study with faculty who are thought leaders and entrepreneurs, exploring real-world case studies that bring your learnings to life. Throughout your program, you’ll have transformational experiences that amplify your learning—including Northeastern’s signature corporate residency, where you can earn a salary at a leading firm as a valued team member.