商科学士-数字业务管理（荣誉学位）

Humber的商业学士学位-“数字业务管理”学位课程提供了传统商业学位的基本组成部分，以及各种尖端技术以及先进的数字业务管理和营销工具。这将帮助您为在竞争激烈的商业环境中取得成功做好准备。制定数字业务销售和营销计划（产品分析，定价策略，分销渠道，促销计划），采用项目管理和变更管理工具，分析财务问题以及它们如何影响定价，成本和利润，整合有效和高效的供应链管理运作/战术/策略，使用信息和通信技术（ICT）重新设计和简化业务流程。课程包括会计，微观/宏观经济学，商业法，市场营销，信息系统，伦理学，电子商务，网站
Humber’s Bachelor of Commerce – Digital Business Management program is a business degree with a focus on Information Technology, exploring IT tools and applications to serve business needs and solve business problems. The program provides the essential components of a traditional business degree plus a broad selection of cutting-edge technology and advanced digital business management and marketing tools. It will help prepare you to succeed in a highly competitive business environment. By graduation, your digital business skills will include: analyzing financial issues and how they affect pricing, cost and profit designing and developing websites using the latest technologies to achieve robust online business presence developing digital business sales and marketing plans (product analysis, pricing strategies, distribution channels, promotional programs) employing project management and change management tools exploring digital tools to improve, optimize and streamline business operations integrating effective and efficient supply chain management operationstacticsstrategies redesigning and streamlining business processes using information and communication technology (ICT) Courses include accounting, micromacroeconomics, business law, marketing, information systems, ethics, e-commerce, web development, database systems, supply chain management, mobile development, data science for business analytics and more. You’ll be able to put classroom learning into practice and get real-world experience by working in multidisciplinary teams on collaborative projects with industry partners, alumni, as well as students from other programs, attending industry events, participating in field trips, conferences, industry workshops, seminars, competitions and learning first-hand from guest speakers and other industry events.