商科学士（旅游，休闲和活动管理）

了解如何管理事件，吸引客户并与利益相关者建立专为快速发展的旅游，娱乐和事件行业而建立的专业学位，了解消费者的需求和动机，产品开发，服务，利益相关者的参与，事件管理，政策和计划。充分利用行业趋势，开设可持续旅游业，商务活动和技术课程，发展公众演讲，沟通，团队合作，领导能力，时间管理和跨文化理解方面的技能，受益于直接的行业参与，演讲嘉宾，志愿者机会，实习在当地企业和重大活动方面的工作经验。
Welcome to a fast-paced, dynamic and exciting world. Whether you want to work in international business, digital marketing, social enterprise or as an entrepreneur, this degree provides the skills and knowledge needed to make a positive impact across a changing economy. In this program you will:<br>Study fundamentals of contemporary business and enterprise, including management, marketing, business law, corporate governance and social responsibility<br>Learn to develop business products and services, identify and analyse markets, and think creatively and critically to solve business problems<br>Gain practical experience and apply learnings through a 96-hour internship or industry-facing project<br>Major in Tourism, Leisure and Event Management, Business Administration, Marketing, Human Resource Management, and more<br>If you are passionate about travel and enjoy connecting communities with culture, then consider studying Tourism, Leisure and Event Management. The Sunshine Coast region is a booming tourist destination and a great place to learn about the ‘experience economy’. Set in the backdrop of pristine beaches and national parks, your studies will focus on sustainable tourism to prevent potential harm to local communities or the environment. You will have the opportunity to immerse yourself in a cross-cultural exchange and draw upon your own experiences to help local communities thrive in the wake of a global pandemic. Taught by award-winning international staff with global connections, this major is listed in Shanghai Ranking’s top 200 hospitality and tourism programs.