商科学士-活动管理

事件是现代生活的特征。它们被用来使城市和地区与众不同，标志着我们生活和家庭中的里程碑，推广产品，公司和组织，促进学习，专业发展和联网，并庆祝我们的文化和特征。毫不奇怪，事件管理是一个不断发展的工作领域，它涉及商业，政府，教育和社区部门等各个领域。<br> <br>事件管理者的工作是充满活力和挑战性的。他们设计了吸引各种受众的活动，确保参与者的安全，管理各种利益相关者，限制其活动对环境的影响，并按时按预算交付活动。事件管理是管理实践中一个不断发展和发展的领域。这项工作的基础是涉及设计，市场营销，沟通，创新和
Events are a feature of modern life. They are used to make cities and regions distinctive; mark milestones in our lives and families; promote products, companies and organisations; enable learning, professional development and networking; and celebrate our culture and identity. Not surprisingly, event management is a growing area of work that incorporates diverse fields such as business, government, education and the community sector.<br><br>The work of event managers is dynamic and challenging. They design events that appeal to diverse audiences, ensure the safety of participants, manage diverse stakeholders, limit the environmental impact of their activity, and deliver events on time and to budget. Event management is both a growing and evolving area of management practice. Underpinning this work are complex skills and knowledge involving design, marketing, communication, innovation and planning.<br><br>This major sequence draws together Bachelor of Management students’ learning within the context of the design, planning, organisation and operation of an event. Event management practice is used to enable students to apply and develop their management knowledge, understanding and skills. It also encourages students to consider management practice in diverse fields and contexts and understand the innovative and dynamic role of managers.