管理和市场营销（荣誉）文学士学位

管理有时被定义为与他人并通过他人取得成果。无论挑战是开发有利可图的新产品还是改善我们国家的健康，答案通常都归结于管理。学习管理将帮助您理解理论并发展将其付诸实践的技能。Strathclyde的营销系被公认为是英国领先的营销教育和研究中心。本课程将帮助您发展各种营销和管理职业的技能。您将了解客户需求，增值产品和服务以及沟通在客户满意度中的作用。管理有时被定义为与他人并通过他人取得成果。无论挑战是开发有利可图的新产品还是改善我们国家的健康，答案通常都归结于管理。Strathclyde的营销系被公认为是英国领先
Management is sometimes defined as the achievement of results with, and through, others. Whether the challenge is developing profitable new products or improving the health of our nation, the answer often comes down to management. Studying Management will help you understand theory and develop the skills to put it into practice. The Department of Marketing at Strathclyde is recognised as the leading centre of marketing education and research in the UK. This course will help you develop the skills for a variety of marketing and management careers. You'll understand customer requirements, added-value products and services and the role of communications in customer satisfaction. Management is sometimes defined as the achievement of results with, and through, others. Whether the challenge is developing profitable new products or improving the health of our nation, the answer often comes down to management. The Department of Marketing at Strathclyde is recognised as the leading centre of marketing education and research in the UK. This course will help you develop the skills for a variety of marketing and management careers. You'll understand customer requirements, added-value products and services and the role of communications in customer satisfaction.<br>3-year course, Full time Optional year abroad