旅游与活动管理学士学位

旅游与活动管理文学学士课程探索旅游，活动与更广泛的环境之间的关系，发展您成功评估和管理旅游及在东道国举办活动所需的技能。该课程是为对旅游业总体感兴趣并且热衷于事件管理动态领域的学生而设计的。本课程旨在提供事件管理的实用元素的组合，并深入了解事件的潜在影响及其在开发目标产品和目标图像中的作用。该课程具有国际视野，并在每年的学习期间进行实地考察。该课程提供了主题和理论基础的全面基础，这些基础和理论基础支撑了旅游业，活动政策和管理，但同时也非常强调工作场所的技能开发，包括演讲技巧，研究，数据分析，预算，谈判和内
Our Tourism and Events Management BA explores the relationship between tourism, events and the wider environment, developing the skills you need to successfully evaluate and manage tourism and stage events in host destinations. The course is designed for students who have an interest in the tourism sector generally and are keen to focus on the dynamic field of events management. The course is designed to provide a combination of the practical elements of events management with an in-depth understanding of the potential impacts of events and their role in developing destination product and destination image. The course takes an international perspective and includes a field trip in each year of study. <br><br>The course provides a thorough grounding in the subject and the theoretical principles that underpin tourism and event policy and management, but also has a strong emphasis on skills development for the workplace, including presentation skills, research, data analysis, budgeting, negotiation and content planning. Each student is allocated a personal tutor for academic guidance and pastoral care.