国际旅游管理（荣誉）文学士学位

我们的最高级学位将理论与实践相结合，重点关注国际旅游业的全球趋势和当前发展。该理论要素提供了独特的社会科学视角，涵盖可持续性，文化旅游和发展中国家旅游等主题。学生还将有机会将其旅游知识与商业相关学科相融合，特别是考虑到该计划涉及这一重要部门的管理。实践部分提供了一系列激动人心的实习机会和实地考察机会，使学生能够建立专业的行业经验。因此，该计划为学生提供了专门研究这个增长行业的机会，该行业在世界范围内提供了出色的职业前景。旅游业是一个多元化的行业，不断发展以满足客户的各种需求。该学位使用多种评估方法，包括考
The programme provides students with a theoretical and applied understanding of international tourism, with an emphasis on the following elements: characteristics of tourists; tourist behaviour and demand; tourism products and supply; and the wider business environment in which tourism operates. The programme's content encourages students to acquire key transferable skills, including analytical thinking and problem solving, along with the ability to work effectively in teams and be able to present and communicate management ideas with confidence. The subject content encourages students to identify a range of challenges for the industry: innovations in technology; tourism management strategies; progressive planning and policy directives; new methods of marketing, branding and re-branding; operational and strategic awareness, including awareness of other sub-sector industries (especially hospitality and events); ideas for business innovation; changing attitudes towards the use of the environment; and purposeful approaches to customer care. The programme will develop students' intellectual capabilities, especially critical evaluation, synthesis, reasoned argument and research, which all play a vital role in encouraging students to become autonomous learners.<br><br>The programme provides students with a theoretical and applied understanding of international tourism, with an emphasis on the following elements: characteristics of tourists; tourist behaviour and demand; tourism products and supply; and the wider business environment in which tourism operates. The programme's content encourages students to acquire key transferable skills, including analytical thinking and problem solving, along with the ability to work effectively in teams and be able to present and communicate management ideas with confidence.