国际珠宝业务（荣誉）文学士学位

该国际珠宝商业学位课程是在伯明翰城市大学国际知名的珠宝学院学习珠宝管理和市场营销的独特机会。在为期三年的全日制本科学位课程中，您将学习在珠宝行业中使用的理论管理模型。您将学习如何应用营销技巧，并讨论世界的历史和文化如何塑造人们对珠宝消费的态度。该荣誉文学学士学位（国际）珠宝业将通过严格的学术研究与在“实际”项目和模拟中实践应用技能和知识的可能性，为您在珠宝业的职业生涯提供一个梦幻般的起点。伯明翰城市大学在您全日制学习期间提供的选择将使您能够自定义课程，以专注于获得与自己的职业理想最匹配的珠宝行业技能和经验
This International Jewellery Business degree course is a unique opportunity to study the management and marketing of jewellery at Birmingham City University's internationally renowned School of Jewellery. On the three-year full-time undergraduate degree you will study theoretical management models utilised in the jewellery industry. You will learn how to apply marketing techniques and discuss how the history and culture of the world has shaped attitudes towards the consumption of jewellery. This BA (Hons) International Jewellery Business will give you a fantastic start in your career in the jewellery industry by combining academically rigorous studies with the possibility to practice applying skills and knowledge in 'live' projects and simulations. The options available throughout your time at Birmingham City University will allow you to customise your studies to concentrate on gaining skills and experience for the jewellery industry that best match with your career ambitions. You will be taught by experienced tutors with a background in the jewellery industry and will learn by working on group and individual projects, and applying the management and marketing theories to jewellery industry challenges. Some of your studies might include collaborations with other students from the School of Jewellery or from other schools in the Faculty of Arts, Design and Media, for specific jewellery businesses or the jewellery industry more widely. The facilities at the School of Jewellery and the rest of the Faculty of Arts, Design and Media provide everything you need to support your learning, whether it is access to specialist computer software, access to industry insights through BCU library services like Mintel, Euromonitor or trade publications, and space to work individually or in groups.