市场营销研究生证书

营销是一个动态，具有挑战性和快速的业务功能。市场营销专业人员必须准备好应对这些挑战，并适应行业不断变化的性质。纽卡斯尔大学的市场营销研究生证书为毕业生提供了市场营销知识，可以为非营利，政府和私营部门的组织计划和执行市场营销策略。市场营销研究生证书是为没有市场营销学历的个人量身定制的，以进一步扩大他们的职业选择，或者是专业人士，他们寻求职业改变，并为成功完成所有课程的学分提供了进入市场营销硕士的途径。
Marketing is a dynamic, challenging and fast paced business function. Marketing professionals must be prepared to meet these challenges and adapt with the changing nature of the industry. A Graduate Certificate in Marketing from the University of Newcastle equips graduates with marketing knowledge to plan and execute marketing strategies for organisations in the not-for-profit, government and private sectors.<br>The Graduate Certificate in Marketing is tailored toward individuals working in Marketing with no degree qualification to further expand their career options, or, professional looking for a career change and provides a pathway into the Master of Marketing as all subjects successfully completed will be credited. The Graduate Certificate in Marketing focuses on developing marketing management and planning skills. With a strategically based focus on business marketing capabilities, this program will provide you with the know-how to efficiently and effectively communicate with consumers by understanding their behaviour and decision making process.<br>You have the flexibility to choose one course from a list of directed courses in areas such as digital marketing, brand development and integrated marketing communications depending on your area of interest. You will graduate with a comprehensive understanding of the marketing process and have the ability to plan and implement successful marketing campaigns.<br>The program will provide you with invaluable knowledge and simultaneously build your skills in analysing situations, and developing and managing a marketing strategy. These outcomes will facilitate you in meeting employment challenges with confidence and conviction.<br><br>If you are looking to further expand your career opportunities or a career change, the Graduate Certificate in Marketing program will give you the edge you need. It will enable you to differentiate yourself from other marketers in that you will possess a range of marketing skills and develop an understanding of how these skills interrelate with other organisational functions.