营销，广告和公共关系学士Navitas-伊迪丝·考恩大学

在最先进的设施中并利用行业标准技术，以独特的市场营销，广告和公共关系相结合的方式学习学位。市场营销，广告和公共关系的结合使学生能够多样化他们的创造力和战略性业务管理知识，并获得就业能力，包括批判性思维，团队合作，沟通和解决问题的能力，这是行业成功职业所需的技能。营销旨在创造最令人满意的产品和建立成功的品牌。本课程为学生提供分析客户需求，确定组织目标，市场条件和现有产品服务所需的营销技能和知识，并使他们能够设计，制定和评估营销行动计划。广告与艺术，科学和策略相结合，再加上公共关系，可以在各种情况下发展传播实
Study a degree with a unique blend of marketing, advertising and public relations, in state-of-the-art facilities and utilising industry standard technology. The combination of marketing, advertising and public relations allows students to diversify their creative skills and strategic business management knowledge, as well as gaining the employability skills, including critical thinking, teamwork, communication and problem-solving, needed for a successful career in industry. Marketing is directed towards the creation of best satisfying products and the building of successful brands. This course provides students with the marketing skills and knowledge required to analyse customer needs, identify organisational objectives, market conditions and existing product offerings, and enables them to design, develop, and evaluate a marketing action plan. Advertising combines art, science and strategy, in addition with Public Relations which develops communications practice in a variety of contexts.