商科学士（市场营销）

学习最新的业务营销理论，以了解客户，设计产品和品牌策略，并就定价，促销和分销做出明智的决策。该课程涵盖统计，经济学，会计，商业金融，计算机应用，管理和法律以及其他专业营销课程。
RMIT's marketing degrees focus on developing skills, knowledge and practices that are linked to industry expectations. You will experience this first-hand by examining case studies, and through opportunities to work in industry or on real industry-based projects. This degree combines core business studies with specialist marketing subjects and the option to choose additional sequences of study, including advanced specialisations in marketing, or subjects in other business or related disciplines.<br><br>Businesses increasingly require graduates with a new set of marketing skills as they move from traditional to digital marketing strategies. Our commitment to a practical, industry-connected education will ensure you are up to speed with current and emerging industry trends. Recent graduates of this degree are working in industries as diverse as telecommunications, automotive, logistics, retail, property, e-commerce and marketing, in roles covering digital marketing, social media, customer and business analytics, sales, and marketing campaign development. Some alumni include: Graduate Management Trainee - L'Oreal, Digital Product Specialist - Telstra, Customer Analytics & Social Care - GM Holden and Location Intelligence Professional - Pitney Bowes.