创意与互动媒体学士/商业学士-市场营销（GBSMJMKT1）

这个创新的新计划将创意，技术和实践结合在一起，并以最好的方式为毕业生做好准备，以便他们将来在创意技术行业中工作。您不仅会发展与数字文化进行建设性互动所需的创造和技术技能，因为它塑造了我们的生活并重塑了未来，而且，商务学位的新增层将为您提供成功学习技能的实用知识和敏锐度进入商业环境。学生将在设计方法，电子媒体，计算和批判性思维方面发展出一套独特的技能。他们结合了这些技能，以产生富有想象力的概念，功能原型，数字视听制品以及技术上介导的日常生活交互设计。随着商务专业的增加，学生将学习如何在实践和商业意义上利用和
This innovative new program brings together the creative, the technical and the practical, and prepares graduates in the best possible way for a future career in creative technology industries. Not only will you have developed the creative and technical skills required to engage constructively with digital culture, as it shapes our lives and reinvents the future, the added layer of a business degree will provide you with the practical knowledge and acumen to successfully take your skills into a commercial environment. Students develop a unique set of skills in design methods, electronic media, computation, and critical thinking. They combine these skills to produce imaginative concepts, functioning prototypes, digital audio-visual artefacts, and technically mediated interaction designs for everyday life. With the addition of the business majors, students will learn how to harness and apply these skills in a practical and commercial sense. The program responds to shifts from the world's leading design and technology companies and arts institutions that are now seeking practitioners with high-level creative and digital technology skills. It also has a strong focus on future employability.