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市场营销硕士(客户和数字营销分析)

Master of Marketing (Customer and Digital Marketing Analytics) (M788)

迪肯大学

Deakin University

AU澳大利亚

  • 学历文凭

    学历文凭

    Masters Degree (Coursework)

  • 专业院系

    专业院系

  • 开学时间

    开学时间

  • 课程时长

    课程时长

  • 课程学费

    课程学费

    汇率提示

国际学生入学条件

1 year full time (2 years part time) – 8 credit points
Admission is based on:
• Bachelor honours (AQF8) degree in a related discipline, or
• Bachelor degree in a related discipline, plus two years relevant work experience, or
• Graduate certificate or graduate diploma in a related discipline, or
• Evidence of academic capability judged to be equivalent.

1.5 years full time (3 years part time) – 12 credit points
Admission is based on:
• Bachelor degree in a related discipline, or
• Bachelor degree in any discipline, plus two years relevant work experience, or
• Evidence of academic capability judged to be equivalent.

2 years full time (4 years part time) – 16 credit points
Admission is based on:
• Bachelor degree or other qualification at a higher AQF level in any discipline, or
• Successful completion of Masters Qualifying Program (MQP),
• Evidence of academic capability judged to be equivalent.

Overall IELTS 6.5, no band less than 6.0, Test of English as a Foreign Language (TOEFL) (Internet-based Test (IBT)): 79, Writing 21, TOEFL (Paper-based Test (PBT)): 577.
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  • 雅思总分:6.5
  • 托福网考总分:79
  • 托福笔试总分:577
  • 其他语言考试:Pearson's Test of English (Academic)(PTE): 58 No less than 50 in each skill

CRICOS代码: 092727K
申请截止日期: 请与IDP顾问联系以获取详细信息。

课程简介

市场营销硕士课程适合那些希望投资专家的人
The Master of Marketing is for those looking to invest in a specialist, professional course that builds on their current experience and skill sets. If you want to climb the next rung of your career, this course will give you excellent grounding in crucial areas that affect the performance of modern markets. Diversify your knowledge and skills by studying cutting-edge concepts and frameworks that underpin modern marketing. You will learn to appreciate the business and entrepreneurial acumen that is needed to grow a business. You will hone your research, strategy and communication skills, this expertise will help you succeed in the upper echelons of business. You can elect to study two postgraduate units from any course offered by the Deakin Faculty of Business and Law (subject to unit entry requirements). These units will help to broaden your knowledge of business and management. We suggest units in leadership, process management or financial interpretation.<br><br>Depending on your professional experience and previous qualifications, the Master of Marketing is typically 1, 1.5 or 2 years duration:<br>1 year full time (2 years part time) - 8 credit points<br>1.5 year full time (3 years part time) - 12 credit points<br>2 year full time (4 years part time) - 16 credit points<br>Deakin courses can also be studied part time over a longer period.
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学校排名

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    世界排名351

    数据源:泰晤士高等教育世界大学排名

关于迪肯大学

迪肯大学位于澳大利亚墨尔本,在全球大学中排名前百分之一(2024 年泰晤士高等教育世界大学排名)。它提供高质量的教育、良好的就业前景和令人兴奋的学生体验。在上海排名(2023 年)中,迪肯大学的世界级学位在 20 多个研究领域中名列前百分之一。迪肯大学的体育科学学院被誉为世界第一,其护理专业排名前 20 位。其教育学位也位居全球前五(2023 年《美国新闻与世界报道》)。迪肯大学的教职员工都是兢兢业业、充满活力的教师和研究人员。他们都是各自领域的专家,大学与行业和认证机构的紧密联系进一步提升了学位的价值。学生还可以利用大学的在线学习环境,按照自己的进度复习课程内容和体验讲座。迪肯大学的课程设置以行业需求为导向,强调实践教育,每个学位都包含了与工作相结合的学习机会。迪肯大学在最新技术方面的持续投资使学生受益匪浅,先进的学习工具和设施确保学生毕业后能胜任其领域中具有竞争力的现代角色。迪肯大学的学生满意度在维多利亚州一直名列前茅(2022 年毕业生成果调查),学生可享受屡获殊荣的就业服务、150 多个俱乐部和社团,以及校内外的优质住宿选择。大学的六个校区遍布澳大利亚、印度和印度尼西亚,为学生提供了令人振奋的教学、学习和研究环境。最大的校区位于墨尔本,墨尔本是全球闻名的顶级学生城市,也是澳大利亚最好的学生城市(2024 年 QS 最佳学生城市)。

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