国际学生入学条件
A minimum of a second class honours degree or equivalent. Applicants without these formal qualifications but with significant appropriate/relevant work/life experience are encouraged to apply.No background in business is required but you will need to have a strong interest in retailing or multichannel marketing to get the most from the course.
IELTS Academic or UKVI 6.0 with a minimum of 5.5 in each sub-skill
Cambridge C1 Advanced (CAE) 169 overall with a minimum of 162 in each sub-skill
Cambridge C2 Proficiency (CPE) 180 overall with a minimum of 162 in each sub-skill
Pearson Test of English (Academic) 60 overall with a minimum of 59 in each sub-skill
IBT TOEFL 78 overall with a minimum of 17 in listening, 18 in reading, 20 in speaking and 17 in writing
IBT TOEFL Special Home Edition Test 78 overall with a minimum of 17 in listening, 18 in reading, 20 in speaking and 17 in writing
Trinity ISE II Pass overall with a Pass in each sub-skill, ISE III Pass overall and in all sub-skills, ISE IV Pass overall and in all sub-skills
Aptis (4 skills) CEFR B2 overall and B2 in all sub-skills
Duolingo 95 overall with a minimum of 90 in all sub-skills
LanguageCert International ESOL B2 Communicator - High Pass overall with minimum 25 in each sub-skill
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IDP—雅思考试联合主办方

雅思考试总分
6.0
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雅思考试指南
- 雅思总分:6
- 托福网考总分:78
- 托福笔试总分:160
- 其他语言考试:Pearson Test of English (Academic) 60 overall with a minimum of 59 in each sub-skill
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申请截止日期: 请与IDP顾问联系以获取详细信息。
课程简介
The MSc Multichannel Retail Marketing will provide you with a comprehensive knowledge of core marketing principles, along with an additional focus on multichannel retailing, that will prepare you for a career in retailing and marketing management. The course has been designed to develop your knowledge and understanding of multichannel practices and their strategic importance to businesses as varied as retailers, manufacturers, or brand owners, as they consider the many routes by which they interact with customers.<br>Many of the modules that make up the MSc Multichannel Retail Marketing are taught by staff from the University of Stirling's Institute for Retail Studies. Not only are all of the teachers on the course research active but, drawing on the Institute's thirty-five years of work within the retail sector, they also have a deep understanding of the practical issues involved in multichannel retailing. Our research-led teaching approach is a key strength of this course. In addition to consistently engaging in academic literature through weekly readings and module assessments, the course gives you a number of opportunities to apply concepts, theories and frameworks to practical aspects.
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