This programme is designed to give you an insight into business and enable you to specialise in marketing management, focusing first on building your general business knowledge to then later develop your leadership potential, learn about project management, and grow your understanding of international business. This course is designed to develop your understanding of the global business environment, importance of marketing within an international context, and strategic marketing. Thanks to our specialist modules, you will gain an understanding of strategic marketing and consumer behaviour giving you the required knowledge and skills to strategically analyse data and implement competitive marketing strategies. The development of these skills will enhance your employability when you are seeking a career post-graduation, whether this is in business or marketing.<br><br>Students who have successfully completed this programme typically enter professional and graduate management positions and, by the end of this course, youll be well-equipped with the skills and experience to follow suit and kickstart your own career.<br><br>The Advanced Practice version of this course offers you the opportunity to choose from one of our four advanced practise modules, where you can opt to either do a masters internship, complete a consultancy project, create and pitch a successful business plan, or develop your expertise through professional skills practice.