Become a leader and study the Master of Business Administration, choosing from one of our 13 specialisations.The MBA develops and educates highly-skilled managers and leaders who can contribute to organisations in an effective and responsible manner. In a globally competitive environment, it is essential to build capability by creating climates and cultures conducive to innovation and advancement. This program provides students with the ability to respond to challenging situations in complex and modern organisations. It also builds and further develops problem-solving skills, and effective interpersonal and relationship management skills, with a focus on personal and professional development.<br><br>Provides students with the skills and knowledge to think strategically when it comes to social and digital media. Confidence and competence in digital and social media is crucial for all marketing industry professionals, and those who own or manage a small to medium business. This specialisation is designed in consultation with industry, so students become proficient in the application of digital marketing technologies relevant to their careers. Students participate in a range of projects which include developing a social media marketing plan, and learning about digital analytics, Search Engine Optimisation, and artificial intelligence. These skills can be applied to the development of new products and strategic marketing plans to assist in organisational success. Contemporary issues facing marketing practitioners in today's local and global marketplace are also addressed so graduates are world ready.