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MA (Hons) Marketing (Accelerated)

赫瑞瓦特大学

Heriot-Watt University

UK英国

  • 学历文凭

    学历文凭

    Undergraduate Masters

  • 专业院系

    专业院系

    Edinburgh Business School

  • 开学时间

    开学时间

  • 课程时长

    课程时长

  • 课程学费

    课程学费

    汇率提示

国际学生入学条件

As this is an accelerated programme, entry is only available for Year 2

  • Advanced Highers BB (including Accounting, Business, Economics or Maths) with AABB at Higher
  • A-Levels AAB - AAA (including Accounting, Business, Economics, or Maths)
  • BTEC Extended Diploma DDD (relevant business or marketing subject)
  • Int. Baccalaureate 34 points including 5 in HL Business
  • HNC A in graded unit (HNC Marketing Communications or HNC Business)
  • HND BB in graded units (HND Business, or HND Marketing with HNC Marketing Communications, or HND Advertising and PR with HNC Marketing and Communications)

Minimum entry requirements*

  • HNC B in graded unit (HNC Marketing Communications or HNC Business)

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  • 雅思总分:6
  • 托福网考总分:79
  • 托福笔试总分:160
  • 其他语言考试:PTE Academic - 65 (min 59)

CRICOS代码: M13Y
申请截止日期: 请与IDP顾问联系以获取详细信息。

课程简介

This three-year accelerated degree at Edinburgh Business School is suited to those who have completed A-Levels. The MA (Hons) Marketing programme is designed to develop key knowledge and skills related to professional marketing practices. Your learning will focus on three central themes that we believe will be key for future marketing professionals: Global marketing Digital marketing Sustainable marketing Our Marketing programme is taught by our internationally respected faculty, who bring marketing theory to life by drawing on their own cutting-edge research and industry experience, and by sharing best practices from business case studies. This approach ensures that everything you learn reflects the current marketing landscape in both business-to-consumer and business-to-business marketing contexts. During this three-year degree, you’ll develop knowledge, understanding, and subject skills related to the principles and practices of modern marketing. You’ll be prepared for employment in a variety of marketing careers and will have opportunities to develop links with industry. You’ll gain a strong background on marketing-related topics, including consumer behaviour, logistics and supply, marketing communications, marketing of SMEs, marketing strategy, purchasing and retail studies. Beyond subject-specific knowledge, you’ll develop personal abilities in teamwork, communication, and presentation. Each specialist course included in the programme will equip you with highly employable expertise and skills in marketing, from fundamentals of marketing to global strategic marketing, consumer behaviour, and integrated marketing communications. You’ll benefit from the industry relevance of the programme, which will set you up for life after graduation. Upon completion, you’ll have the relevant knowledge and skills to thrive in both academic study and the professional practice of marketing.
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开学时间&学费

学费信息仅供参考,请与IDP顾问联系以获取详细信息

开学时间时长学费地点

学校排名

  • 排名

    世界排名301

    数据源:泰晤士高等教育世界大学排名

关于赫瑞瓦特大学

赫瑞瓦特大学是世界领先的大学,排名第287位 世界排名(2026年QS世界大学排名)和欧洲前18%的大学(QS欧洲排名2025).赫瑞瓦特大学提供广泛的本科和研究生课程,专注于STEM(科学、工程、技术和数学)、商业和设计--这些科目对现实世界有影响。它提供了一个充满活力的全球学生体验,在英国、迪拜和马来西亚的校园里有30000多名学生。在2024年毕业生成果调查中,赫瑞瓦特在苏格兰毕业生就业能力排名第一,在英国排名第二。2025年,该大学排名第一在苏格兰,毕业生担任首席执行官和董事总经理的比例最高(Novuna业务现金流)。这要归功于屡获殊荣的职业团队提供的以职业为重点的学位和终身支持。赫瑞瓦特大学的学生可以获得开创性的研究和教学,该大学近90%的研究成果在最近的《卓越研究框架》(REF 2021)排名世界领先,在国际上处于优秀地位。爱丁堡、奥克尼和苏格兰边境的苏格兰校区拥有鼓舞人心的绿色环境、一流的设施和行业支持的学习环境。赫瑞瓦特大学是第一所在迪拜开设的英国大学,在那里它获得了知识与人类发展局(KHDA)颁发的著名五星级排名。位于布城的马来西亚校区坐落在一个令人惊叹的湖畔上,提供卓越的教育设施、现代化的休闲和体育设施。凭借具有竞争力的学费和国际关系,赫瑞瓦特将卓越的教育与独特的学习体验相结合。

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