时尚营销（荣誉）文学士学位

我们的课程获得了全球市场营销人员的全球领先专业机构特许市场营销协会（CIM）的认可，可帮助您发展关键的时尚和营销技能，并掌握这一快速发展的行业的最新趋势。这门实用而现代的课程旨在为时装业或零售业的营销职业提供最佳准备。它还为您提供了学习CIM专业资格并成为该专业团体的会员的机会。该课程为商务，沟通和定量技术奠定了基础，并发展了成功工作所需的人际关系和就业能力。市场营销和时尚研究从第一年的基本原理开始，然后在第二年通过市场营销和时尚的更多专业模块（例如创意产业营销，产品创新和战略营销计划）发展。最后一年提供
This course is ideal if you want to work in marketing in the exciting fashion retail industry. You'll develop a fundamental understanding of business, economics and quantitative techniques, as well as the principles of marketing as they apply to fashion. Specific modules include understanding markets and trends, developing design for production, strategic marketing planning, product innovation, and marketing in the creative and cultural industries. During this degree, you'll have the opportunity to study for a professional qualification with the Chartered Institute of Marketing (CIM), significantly enhancing your career prospects. In the First Year, students are given the opportunity to become Affiliate Members of CIM and study for a first CIM award.<br>4 years with work placement / study abroad