公共关系与市场营销（荣誉）文学士学位

公关和市场营销专家利用他们在不同平台上的广泛知识来策划内容并创建可以覆盖广泛受众的广告系列。在曼彻斯特学习，您将成为行动的中心。曼彻斯特的第二大就业部门是创意和数字媒体行业，因此，通过研究曼大都会，您将可以接触到曼彻斯特宣传协会，全球代理商，企业家和数字营销专家等行业网络。我们与行业专业人士合作开发了我们的课程，以便您可以从他们的经验中受益–无论是通过客座讲座，实习还是实习。<br> <br>您将涵盖公关和市场营销的理论和实践以建立平衡了解组织如何管理其品牌并与利益相关者建立关系。我们经验丰富的员工将向您
PR and marketing experts use their extensive knowledge of different platforms to curate content and create campaigns that can reach a wide range of audiences. Studying in Manchester, youll be in the centre of the action. Manchester's second largest employment sector is the creative and digital media industries, so by studying Man Met youll be exposed to industry networks, like the Manchester Publicity Association, global agencies, entrepreneurs and digital marketing specialists. We developed our course in collaboration with industry professionals so that you can benefit from their experience whether through guest lectures, internships or placements.<br><br>Youll cover theory and practice of PR and marketing to build balanced understanding of how organisations manage their brand and build relationships with stakeholders. Our experienced staff will show you how to identify stories, generate content and develop communication campaigns that make the most of different media. Well also make sure you develop the management and team-working skills vital for your career. Whether youre working in-house or at an agency, a career in PR and marketing is rewarding. It involves aspects of all media-related jobs, including advertising, brand management, marketing and journalism. Length: 3 years full-time, 4 years with placement, 4 years with overseas study.