Develop the skills, vision and confidence to apply digital techniques as part of any integrated marketing and communications strategy. From social media engagement and viral marketing, to content management and digital analytics — you will work with digital technologies, tools and platforms to help organisations get their message across, and undertake Adobe and Google certification as part of this hands-on pathway.This degree offers you the chance to strengthen your skills, knowledge and confidence before you advance to stage one of your honours degree.This degree is accredited by the Chartered Institute of Marketing (CIM) and part of the CIM Graduate Gateway, meaning if you choose specific modules, you’ll gain exemptions towards the CIM Diploma in Professional Marketing, enhancing your credibility as a marketer.Work with technologies, tools and platforms to help organisations get their message across – you’ll undertake Adobe and Google certification as part of this degree.Unleash your digital marketing creativity on a placement or internship and gain exemptions from a number of Chartered Institute of Marketing modules. You only have to check out the job vacancies to see that digital marketing experience is now an essential attribute sought by many organisations. Roles like digital marketing manager, digital account manager, social media manager, online community manager, SEO analyst and e-commerce manager offer great prospects for the savvy marketing professional.As the digital world constantly evolves, the career scope is immense. Many employers are still grappling with the opportunities. Many want an input from the ‘born digital’ generation. With this degree on your CV, you’ll be properly qualified to bring the digital revolution to their marketing strategies.4 years or 5 with optional placement year