品牌和营销管理（荣誉）文学士学位

卡迪夫大都会学院的（荣誉）品牌和营销管理学士学位提供了一条明确的途径，可以成为拥有营销学位的品牌专家。该学位是与英国特许营销学院（CIM）共同开发的，以确保教学内容符合行业期望。我们所有的市场营销课程均以其职业定位而享誉盛名-成为“市场营销人员”将使您获得成功的品牌知识和营销技能，并获得职业知识。该学位旨在帮助学生发展技能和能力，进行创造性思考，并在现代品牌推广活动中采用最新工具，并获得CIM的“毕业门户”资格-该认证为我们的学生提供了获得机会免于获得专业市场营销的CIM证书和专业市场营销资格的文凭。三年
The BA (Hons) Brand and Marketing Management degree at Cardiff Met offers a defined pathway to become a Branding specialist with a marketing degree. The degree has been developed in conjunction with the Chartered Institute of Marketing (CIM) to ensure that teaching content is in line with industry expectations. All our marketing courses have a renowned reputation for their vocational orientation - becoming a 'Met Marketer' will enable you to gain the academic knowledge and practical skills needed to succeed in a branding and marketing career.<br>The BA (Hons) Brand and Marketing Management has been designed to enable students to develop the skills and ability to think creatively and adopt the latest tools in modern Branding campaigns and has been awarded the CIM 'Accredited Degree' status this accreditation provides our students with an opportunity to gain exemption from both the CIM Certificate in Professional Marketing and Diploma in Professional Marketing Qualifications.<br>This course offers an emphasis on the professional management of brands and the creation of brands in a global marketplace. Creativity is a highly valued attribute in the branding industry and assignments are designed to develop ideas, encourage risk taking and support the creation of memorable branding materials. Having a strong brand is invaluable in the modern marketplace as it guides customers understanding of the business. A key focus will be on developing communication, presentation and problem solving skills along with creative management tools.<br>Students will learn how to use social media and develop creative design skills in response to the needs of the needs of the current marketing environment. Students will benefit from a multidisciplinary approach, taught by academic experts, experienced practitioners, guest speakers resulting in a 'learning by doing' approach.<br><br>Course Length:<br>Three years full-time.<br>Four years full-time if undertaking year-long industry placement.<br>Four years full-time if undertaking foundation year.<br>Five years full-time if undertaking foundation year and year-long industry placement.