This course will enable you to pursue a range of careers in the creative industries where current and emerging technologies and design concepts are used in the production of innovative, immersive user experiences. The course will introduce you to graphic, animation, video, VR, AR, projections and sensors production techniques.You will learn how to project manage live events for real clients involving research, conceptualisation, planning, design, development and testing of cutting-edge digital experiences for events, including e.g. live entertainment, art and museum installations, exhibition spaces and fashion shows, tourism, training and education and smart city initiatives.You will further learn about methodological and experimental design approaches, including research into cognitive, behavioural, sensory and affecting user experiences. You will reflect critically on design practices and consider wider implications of immersive production on everyday life and the wider community and societal needs.<br>If you don't meet the entry requirements for a BA, you can study this course as an extended, four-year programme. You'll begin by taking a foundation year which prepares you for a successful transition to the BA degree. This means it will take you four years to complete the course full-time, and eight years to complete the course part-time.