MA Design Innovation considers how design acts as a catalyst for innovation, leading to new products, services and user experiences. It focusses on design thinking approaches, to address contemporary societal and business challenges to develop a rich understanding of where design can add value. It will provide you with the skills to strategically apply design to solve complex problems in the global market.<br>The application of design thinking is explored with the latest research and practice in design innovation, design management and design strategy, that supports you to develop a holistic view of design and creatively apply the theory in your specialist area. Design research, empathy and user-centred development are at the core of the programme that reveals unmet user needs and, in turn, generate insights that lead to desirable products and services in a commercial and societal context.<br>The course provides a balance of theory and practices through a series of lectures, seminars, workshops, cross-disciplinary collaborations, research visits and live-projects to provide you with comprehensive knowledge of design innovation while giving practical skills to excel professionally.