时装销售学士

这个新课程的关键部分是数字营销，重点关注当前和新技术。您将学习如何使用社交媒体营销品牌，了解消费者如何使用新的移动技术进行购物以及设计和开发时尚网站。商品主题将培养您作为时装购买者的技能，以使用计算机辅助设计程序来研究趋势并开发时装系列。您将制定一个时装系列计划，然后创建一个虚拟零售商店并销售自己的时装系列。在第三年，您将进行工作场所实习，以在时装零售组织中获得实际的行业经验。您还将咨询知名的时尚零售品牌，开展一项重大的行业项目。此项目需要您研究，计划和开发全面的销售解决方案。
Enter the fast-paced, exciting world of fashion retail with our fashion merchandising course. You'll develop skills and knowledge focusing on the fashion business and a broad range of opportunities and career paths including that of a fashion buyer, stylist, fashion blogger, event manager, product developer, visual merchandiser, fashion publicist and marketer. Develop your skills as a buyer by studying trend research and analysis, understand how to forecast trends, create fashion ranges and use computer-aided design programs to create your own fashion range and undertake promotional planning in a virtual retail store. Gain insights into digital merchandising and get an understanding of marketing with a focus on current and emerging technologies that are relevant to the constantly changing retail landscape in Australia and the global supply chain. Benefit from completing an internship in a high-profile fashion company where you'll gain a well rounded understanding of day-to-day operations and roles. Examples of internships undertaken include with MYER, Cotton On, Kmart and Designworks. Experience a supportive learning environment where teachers have industry experience and mentor students on all projects. Complete a capstone industry project in third year in collaboration with a fashion retail company where you research, plan and develop a comprehensive merchandising solution.