市场营销和商法（荣誉）文学士学位

Strathclyde的营销系被公认为是英国领先的营销教育和研究中心。本课程将帮助您发展各种营销和管理职业的技能。您将了解客户需求，增值产品和服务以及沟通在客户满意度中的作用。《商法》涵盖了商法和商法法规的一般原则。其中包括公司法，竞争法和人权法。商业法只能作为联合荣誉课程的第二科目进行研究。现代企业过于复杂，无法涵盖一个单一的主题：现代管理人员需要具有广阔的视野。您可以选择商学院和其他学科的基础课程，以及商学院的管理发展计划。您将学习各种各样的主题，并创建适合您的兴趣和需求的课程。您还可以尝试一些新科目
Study with usdevelop skills for a variety of marketing and management careersstudy in a leading UK centre of marketing educationgain an insight into the way law affects organisationsbenefit from the opportunity to take part in student competitions to win paid internshipsbroaden your knowledge through guest lectures by leading industry expertsStrathclyde Business School has a strong reputation for effective working with business, industry and the public sectorWhy this course<br>The Department of Marketing at Strathclyde is recognised as one of the leading centres of marketing education and research in the UK.This course will help you develop the skills for a variety of marketing and management careers. You’ll understand customer requirements, added-value products and services and the role of communications in customer satisfaction.Business Law covers the general principles of commercial law and business legal regulations. These include company law, competition law and human rights law.Business Law can only be studied as a second subject as a Joint Honours option.CareersGraduates who specialise in marketing have excellent business awareness, can analyse and present information with good communication skills. They find jobs in the drinks, finance and service sectors with roles including brand manager, media executives and retail buyers.Graduates who specialise in Business Law develop excellent research and analytical skills. They can interpret and explain complex information both verbally and in writing. They also have good commercial awareness. Graduates go onto work in government services, commerce and industry, banking and insurance, management and administration.Some graduates go on to an accelerated graduate LLB degree.