传播与数字媒体研究文学士（荣誉学位）

社交媒体是否在改变世界，无论是好是坏，智能手机如何塑造我们的思维方式和行为方式？流行文化能否创造并挑战刻板印象？为什么广告在说服人们购买方面如此有效，在通讯和数字媒体无处不在的时代，数字媒体研究是一项前沿计划，旨在为您提供有关沟通和数字媒体在社会中的作用，实践和影响的学术，公民和专业知识和技能的坚实基础。您将了解我们所处的瞬息万变的交流环境，探索许多媒体和技术对社会和文化的影响，并磨练与专业相关的交流技巧。您将获得有关电视节目，电影，视频游戏，可穿戴设备，智能手机，平板电脑，博客，社交网络平台和搜索引擎等
Explore creativity and how it intersects with business and entrepreneurship, law, politics and policy and new technology. Learn how to tell impactful stories about the world to make the social changes we want to see.From Hollywood to Silicon Valley, creativity is core to the globe’s largest entertainment industries, and the world has become a stage for all kinds of digital creators, artists and influencers. Whether made by a big studio or a YouTuber, new ideas, styles, artworks, apps, movies, TV series, games, songs, ads and videos spread around the world. Creativity is now everywhere and in everything, and the digital arts and entertainment industries are used to educate, distract, delight and persuade.In the specialized Bachelor of Arts in Communication and Digital Media Studies (CDMS) - Creativity, Digital Arts and Entertainment Industries, you will learn about creativity, the digital arts and the entertainment industries in relation to the social environment that shapes them. You will explore the political economy of the creative industries, the legal, policy and regulatory environment that supports and sometimes stymies what digital media creators do and say on the internet and design and communicate ideas, images and stories to resonate with audiences and have a social impact.Career opportunities - Advertising Expert, Communications SpecialistOfficer, Content Creator, Creative Director,Digital Media StrategistStoryteller