活动管理理学学士

该课程提供活动管理专业的理学学士学位课程。该计划为本科生准备了领导活动和会议管理业务的职业。通过该专业，学生将获得在公共，私营部门计划，预算和实施会议，会议以及其他特殊活动的背景和经验。课程工作为学生提供通识教育和专业准备，重点是会议和活动计划策略，特殊活动管理，利益相关者发展，预算和财务，地点选择，合同，供应商以及谈判，市场营销和促销活动所涉及的概念和原则，食品和饮料管理，会议技术，事件评估和款待法。
The program offers study for the degree of Bachelor of Science with a major in event management. The program prepares undergraduate students for careers in leading event and meeting management businesses. To complete the program, a student combines general education, Event core classes, and a structure of focused courses to form an option in: (a) corporate/business events, (b) virtual events, (c) social events: weddings and nonprofit events, (d) sport events, or (e) innovative event experiences in retail. Through the major, students gain background and experiences in planning, budgeting, and implementing conferences, meetings, and other special events in the public or private sectors. Course work provides students with a general education plus professional preparation focusing on the concepts and principles involved in meeting and event planning strategy, special event management, stakeholder development, budgets and finance, site selection, contracts, vendors, and negotiations, marketing and promotions, food and beverage management, meeting technology, event evaluation, and hospitality law. Event electives include courses in event sustainability, event digital promotion, incentive meetings, and international conference planning. Supporting courses include foodservice, catering, promotion, brand management, trend analysis, fashion, and resource management.<br>The program also houses The Meeting Room: Where Experiences and Technology Innovate, a lab designed to allow Event Management students to have hands-on access to a number of cutting-edge technology tools designed to let students focus on new and event disruptive ideas in events and meeting management. The lab is equipped with virtual reality headsets, event sound and lighting equipment, wireless connectivity to displays for BYOD, and group/collaboration furniture.