商科学士-数字业务管理（荣誉学位）

Humber的商业学士学位-“数字业务管理”学位课程提供了传统商业学位的基本组成部分，以及各种尖端技术以及先进的数字业务管理和营销工具。这将帮助您为在竞争激烈的商业环境中取得成功做好准备。制定数字业务销售和营销计划（产品分析，定价策略，分销渠道，促销计划），采用项目管理和变更管理工具，分析财务问题以及它们如何影响定价，成本和利润，整合有效和高效的供应链管理运作/战术/策略，使用信息和通信技术（ICT）重新设计和简化业务流程。课程包括会计，微观/宏观经济学，商业法，市场营销，信息系统，伦理学，电子商务，网站
Humber's Bachelor of Commerce Digital Business Management program is a business degree with a focus on Information Technology, exploring IT tools and applications to serve business needs and solve business problems. The program provides the essential components of a traditional business degree plus a broad selection of cutting-edge technology and advanced digital business management and marketing tools. It will help prepare you to succeed in a highly competitive business environment. Youll be able to put classroom learning into practice and get real-world experience by attending industry events, participating in competitions and learning first-hand from guest speakers and other industry events.<br><br>The program requires that you complete 14 weeks/420 hours of a paid field experience in the summer between your sixth and seventh semesters. As internet sales from both business-to-business and business-to-consumer reach into the trillions of dollars worldwide annually, Humber's combination of a general business degree and broad computer and communication technology skills will make you more competitive in the job market. The integration of information systems with web communications allows businesses to refine customer service, enhance manufacturing and inventory control, develop interactive websites, market products and services to multiple audiences, and more. This increases the need for talented graduates with the digital business skills and knowledge to help companies compete in the global commercial economy.<br><br>As a graduate of our program, your career options may include communications and digital marketing specialist, digital manager, project manager, internet marketer, content manager, web developer, social media co-ordinator, pricing analyst, marketing co-ordinator, market analyst, product manager, distribution manager, purchaser/buyer, operations manager, quality supervisor and online support. This degree will help you gain the skills and knowledge that are the foundation for future managerial positions, as well as the capabilities necessary to start your own business.