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新闻学学士-广告学

Bachelor of Arts in Journalism- Advertising

孟菲斯大学

University of Memphis

US美国

  • 学历文凭

    学历文凭

    Bachelor Degree

  • 专业院系

    专业院系

    Department of Journalism and Strategic Media

  • 开学时间

    开学时间

  • 课程时长

    课程时长

  • 课程学费

    课程学费

    汇率提示

国际学生入学条件

Required Transcripts: Applicants must arrange for the Office of Undergraduate Admissions and Orientation to receive official copies of academic records of the applicant's attendance at secondary school, college, university, and professional institutions of learning. These transcripts must be sent directly from the high school or college to the University of Memphis. An exception is made for those who hold the bachelor's degree or its equivalent in that they need not send their secondary school records. Records should list the subjects studied and the grade, mark, or other evidence that each individual subject was completed to the satisfaction of the authorities in charge. If it is impossible for the school to send us an official copy, copies certified by an official at the American Embassy or a known world organization may be acceptable. All records must be in English. Since certificates and records filed for examination are not ordinarily returned, applicants should send certified copies if the documents in question cannot be easily replaced.
Freshman Test Required: Applicants to the first year undergraduate level must submit scores on the Scholastic Aptitude Test (SAT) or the American College Testing Program (ACT). These tests are available only in English. All test scores should be sent directly from the testing agency or the high school to the University of Memphis.
Required Test of English Proficiency, for Non-English Speaking Applicants: All applicants whose native language is not English or their primary education was not taught in English must demonstrate English proficiency. The Test of English as a Foreign Language (TOEFL) or the International English Language Testing System (IELTS) are the standard methods to satisfy the English proficiency requirement. All other methods should be approved by the Office of Admissions and Orientation. The minimum overall TOEFL score considered for undergraduate admission to the University of Memphis is sixty-one (61) on the internet-based test (iIBT) or five hundred (500) on the paper-based test (PBT). The equivalent score on the IELTS is a six (6). TOEFL information may be obtained by writing: TOEFL, Educational Testing Service, Princeton, New Jersey, 08540, U.S.A. IELTS information may be found at their website https://www.ielts.org. All test scores must be sent directly from the testing agency to the University of Memphis.
Outstanding high school students who have completed the sophomore year may be admitted and register for one college course per term of enrollment concurrently provided they supply evidence of the following:
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  • 雅思总分:6
  • 托福网考总分:61
  • 托福笔试总分:500
  • 其他语言考试:NA

CRICOS代码:
申请截止日期: 请与IDP顾问联系以获取详细信息。

课程简介

如果您梦想为超级碗制作广告,那么广告可能就是您的职业。广告专业的学生研究行业的各个阶段,从艺术指导到媒体策划和购买。例如,广告专业的学生撰写和设计广告,进行市场研究并开展活动。他们提高了创造力,学习了行业的内部运作,并获得了成功所需的学术资格。广告专业人士独自工作,并与团队合作。广告界人士会销售,创造,思考,制定战略并执行将人与产品联系在一起的想法。广告学学生可以在广告公司,国家或地区性公司,媒体公司或供应商中工作。职务包括:撰稿人,媒体策划人和买家,平面设计师,品牌经理,媒体销售,客户经理,社交媒体营销
If you dream of creating commercials for the Super Bowl, then advertising might be the career for you. Advertising students study all phases of the industry from art direction to media planning and buying. For instance, advertising students write and design ads, conduct market research and develop campaigns. They sharpen their creative skills, learn the inner workings of the industry and gain the academic credentials needed for success. An advertising professional work alone and with a team. People in advertising sell, create, think, strategize and execute ideas to connect people and products.Advertising students can work for an advertising agency, a national or regional company, a media firm or a vendor. Job titles include, for example: copywriter, media planner and buyer, graphic designer, brand manager, media sales, account executive, social media marketer, creative director, marketing strategist, photo/video editor, promotions manager, event planner, photographer, market researcher and account planner.
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