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Bachelor of Business (Marketing)

查尔斯特大学研究中心

Charles Sturt University Study Centres

  • 学历文凭

    学历文凭

    Bachelor Degree

  • 专业院系

    专业院系

  • 开学时间

    开学时间

  • 课程时长

    课程时长

  • 课程学费

    课程学费

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国际学生入学条件

When we review your application, we'll take into account your previous studies, academic qualifications and experience.
Examples of previous studies that we may take into consideration include: NSW Higher School Certificate, Victorian Certificate of Education or interstate equivalent, International equivalents of Year 12, International Baccalaureate Diploma, Completed, or partially completed, course from a university or college, Approved foundation studies program certificate.
A TOEFL (Test of English as a Foreign Language) paper-based score of 550 and TWE of 5.0.
A TOEFL Internet-based score of 60 and writing score of 16 with no other bands less than 14.
An Academic IELTS (International English Language Testing System) overall score of at least 6.0, with no score below 5.5.
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  • 雅思总分:6
  • 托福网考总分:60
  • 托福笔试总分:550
  • 其他语言考试:Pearson Test of English (PTE) Academic score of 50 overall, with a minimum of 42 in all communicative skills.

CRICOS代码: 045873A
申请截止日期: 请与IDP顾问联系以获取详细信息。

课程简介

Business marketing involves building efficient marketing strategies and promotions for a business' products or services. Marketers play a crucial role in the success of a business, using creativity, strategic thinking and a strong communication style to develop campaigns promoting or launch a product or service. They manage customer and stakeholder relationships and maintain the brand's image through their effective presentation and communication skills. <br>The main responsibilities of the marketing management function include: market analysis, marketing strategy development, marketing program development and implementation, and new product development and service. Our three-year degree will develop your understanding of industry and commerce, such as strategy development, innovation and international marketing. Success in business marketing means you need good communication, presentation and customer relationship management skills in order to attract the interests of potential customers. Our hands-on approach to teaching and learning will help you develop these skills so you are well-prepared to competently present your business to future stakeholders.
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