市场营销（荣誉）文学士学位

可选的三明治年。三明治（4年）。我们的市场营销（荣誉）文学士学位已获得英国特许市场协会的认可，可让您进行为期一年的行业实习。凭借发现机会，塑造客户体验并提高利润的能力，企业比以往更重视营销。这是一门不断发展的学科，不断响应技术变化和消费者行为。要在其激动人心的领域取得成功，不仅需要对核心原理有深入的了解，而且还需要具有敏锐的才能和实践能力，才能在各种情况下应用和调整这些知识。该需求课程旨在为您提供雇主通过我们基于实践的学习所寻求的实践和专业技能。
OverviewRecognised by the Chartered Institute of Marketing our BA (Hons) Marketing degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing. This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. This experience is further enhanced by the opportunity to undertake a yearlong placement.Businesses value marketing more than ever due to its ability to identify opportunities, shape experiences and drive profits. It is an ever-evolving discipline, constantly responding to changes in technology and consumer behaviour.To be successful in this exciting area not only requires a depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice-based learning approach.EmployabilityEnhancing your employability skillsYour programmes will provide you with specific business knowledge and skills, appropriate to graduate careers in marketing. Our specialist pathways will enable you to reflect on the dynamism and vibrancy of the business environment, enhancing your career prospects in the process.Alongside gaining marketing skills will be a range of transferrable attributes, which will see you become a highly desirable graduate, able to work in a number of different industries.In addition, you could gain first-hand experience with the Link Marketing Agency, our voluntary, student-led agency which provides you with the chance to work with a wide variety of clients.You will also have the chance to undertake a work placement, gaining valuable real-life skills in a professional working environment.