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市场营销(荣誉)文学士学位

BA (Hons) Marketing

伯明翰城市大学

Birmingham City University

UK英国

  • 学历文凭

    学历文凭

    Bachelor Degree with Honours

  • 专业院系

    专业院系

  • 开学时间

    开学时间

  • 课程时长

    课程时长

  • 课程学费

    课程学费

    汇率提示

国际学生入学条件

BBC or 112 UCAS tariff points from a maximum of 3 subjects.
GCSE- GCSE English language and mathematics at grade C/4 or above
Equivalent level 2 qualifications can be accepted
Must have been achieved at the point of enrolment
International Baccalaureate Diploma - Obtain a minimum of 28 points overall
For students who do not already hold a GCSE in Mathematics at Grade C/4 or above grade 5 in Maths (Standard Level) from the IB Diploma will be accepted
For students who do not already hold a GCSE in English Language at Grade C/4 or above Standard Level English Language (not literature) English A - Grade 4 or above or English B - Grade 5 from the IB will be accepted.

IELTS - 6.0 overall (with no band below 5.5) is required
TOEFL iBT - 80 (reading - 20, Listening - 18, Speaking - 21 and writing - 19)
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  • 雅思总分:6
  • 托福网考总分:80
  • 托福笔试总分:160
  • 其他语言考试:PTE-A Overall 52 Listening 49 Reading 54 Speaking 47 Writing 63

CRICOS代码: N500
申请截止日期: 请与IDP顾问联系以获取详细信息。

课程简介

可选的三明治年。三明治(4年)。我们的市场营销(荣誉)文学士学位已获得英国特许市场协会的认可,可让您进行为期一年的行业实习。凭借发现机会,塑造客户体验并提高利润的能力,企业比以往更重视营销。这是一门不断发展的学科,不断响应技术变化和消费者行为。要在其激动人心的领域取得成功,不仅需要对核心原理有深入的了解,而且还需要具有敏锐的才能和实践能力,才能在各种情况下应用和调整这些知识。该需求课程旨在为您提供雇主通过我们基于实践的学习所寻求的实践和专业技能。
Recognised by the Chartered Institute of Marketing our BA (Hons) Marketing degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing. This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. This experience is further enhanced by the opportunity to undertake a yearlong placement. <br>Businesses value marketing more than ever due to its ability to identify opportunities, shape experiences and drive profits. It is an ever-evolving discipline, constantly responding to changes in technology and consumer behaviour. <br>To be successful in this exciting area not only requires a depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice-based learning approach<br>Inspiring our students in all aspects of marketing, we put an emphasis on employability, Employability focused means more than securing a role on graduation, it is an enduring principle that ensures that you have the resources and competencies to maximise all of your future career opportunities. You will receive this through every module and through enhanced experiences such as the opportunity to work in our very own student-led marketing agency. Placements are available, with numerous companies holding our placement students in high regard thanks to their real-world practical skills.<br><br>ENHANCING YOUR EMPLOYABILITY SKILLS<br>Your programmes will provide you with specific business knowledge and skills, appropriate to graduate careers in marketing. Our specialist pathways will enable you to reflect on the dynamism and vibrancy of the business environment, enhancing your career prospects in the process.<br>Alongside gaining marketing skills will be a range of transferrable attributes, which will see you become a highly desirable graduate, able to work in a number of different industries.<br>In addition, you could gain first-hand experience with the Link Marketing Agency, our voluntary, student-led agency which provides you with the chance to work with a wide variety of clients.
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关于伯明翰城市大学

伯明翰城市大学位于充满活力和多元化伯明翰市中心,是该市第二大的大学。该大学拥有丰富的历史和多元文化社区,为学生提供独特而丰富的体验。它有两个主要校区,已在投资3.4亿英镑建设最先进的设施。设施包括新的生物医学科学实验室、模拟手术室、犯罪现场室和广播设施。伯明翰也是欧洲最环保的城市之一,学生可以在植物园和公园中放松。学生可以在学习期间通过一个名为''OpportUNIty''的学生就业机构来赚钱,这有助于学生根据自己的学习课程和目标来找到工作。该机构还拥有大量的行业合作伙伴关系,使学生能够轻松获得工作经验和实习机会。学生还可以在大学期间通过交流项目或伊拉斯谟+/图灵计划出国学习,帮助他们在毕业后在人群中脱颖而出,同时结交新朋友并获得独特的体验。该大学还提供参加与世界各地的伙伴大学合作的暑期课程的机会。伯明翰城市大学设有专门的职业支持团队。学生可以预约职业顾问,获得职业规划各方面的帮助和求职建议。学生还可以获得在面试准备或撰写优秀简历方面的更多资源。学生在毕业后的三年内都可以获得这种支持。通过一系列服务提供优质的学生支持,这些服务涵盖所有东西:财务咨询、儿童保育支持、签证和移民信息、指导和咨询。

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