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公共关系(荣誉)市场营销学士

BA (Hons) Marketing with Public Relations

谢菲尔德哈勒姆大学

Sheffield Hallam University

UK英国

  • 学历文凭

    学历文凭

    Bachelor Degree with Honours

  • 专业院系

    专业院系

    Department of Management

  • 开学时间

    开学时间

  • 课程时长

    课程时长

  • 课程学费

    课程学费

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国际学生入学条件

UCAS points - 112
GCSE - English language or literature at grade C or 4, Maths at grade D or 3
Sheffield Hallam welcomes applications from international school students taking the International Baccalaureate Diploma and those achieving 28 points or more will usually be successful in obtaining an offer of a place on our undergraduate programmes
IELTS - 6.0 (Minimum 5.5 in each component)
TOEFL Internet based (including TOEFL iBT Special Home Edition) - 79 (17 in listening and writing, 18 in reading and 20 in speaking)
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  • 雅思总分:6
  • 托福网考总分:79
  • 托福笔试总分:160
  • 其他语言考试:Pearson - 52 (Minimum 51 in each component)<br>Michigan English Language Assessment Battery (MELAB) - 80

CRICOS代码: A116
申请截止日期: 请与IDP顾问联系以获取详细信息。

课程简介

在营销方面打下坚实的基础-获得基础知识和当代知识。体验有用的PR模块,它们使您适应行业需求。培养雇主正在寻找的数字通信技能。学习维护声誉,并了解组织为什么重视声誉。获得英国特许市场学会的专业认可(当前在申请阶段)。动态的,快节奏的营销和公关行业从未如此紧密地联系在一起-希望该学科的毕业生在这两个领域都具有技能和特质。在本课程中,您将涵盖从危机管理到创新技能的所有内容,并为在各种激动人心的环境中进行创新和交流做好准备。可用的年份。
Prepare for work in the thriving marketing and communications industries- developing your theoretical, digital and communication skills, as well as your creative writing, Acquire a sound foundation in marketing – gaining fundamental and contemporary knowledge, Study insightful PR modules which equip you for working in the sector, Develop the digital communication skills employers are looking for and Learn to safeguard reputations and understand why organisations value them. The dynamic, fast-paced marketing and PR industries have never been so closely connected – graduates of these subjects are expected to have skills and attributes for both fields. On this course, you'll cover everything from crisis management to creative skills, preparing yourself to innovate and communicate in a range of exciting settings. All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive. You'll learn through a blended learning approach combining tutor-directed study and student-led exercises and activities. You'll be taught by tutors who have real-world experience in different sectors of business. Assessment is supported through timely and meaningful feedback. For each assessment you receive written feedback from tutors, while less formal feedback may be given by your peers. Self-evaluation is also encouraged. Throughout the course, you'll learn fundamental and specialist skills for marketing and PR, which will be cemented by live projects, guest lectures and placement opportunities. This course prepares you for a career in marketing, digital marketing, public relations, corporate communication, digital communications, marketing communications, content management and creation, event management, promotional management, creative team leadership and copywriting.<br><br>4 Years with Placement Year Option also Available
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关于谢菲尔德哈勒姆大学

谢菲尔德哈勒姆大学名列全英现代化大学第五,让其引以为傲的是为社会培养了作为领域领军者的毕业生。大学与1000多家不同的公司合作,为学生提供诸如索尼、BBC和劳斯莱斯等在世界最负盛名的公司中获得课程实习或工作经验的最佳机会。谢菲尔德哈勒姆大学的每门课程都为学生提供职业顾问,这意味着学生都获得了他们所需的个性化关注,以便于学生毕业后就能直接就业。 谢菲尔德哈勒姆大学职业建议服务的学生满意度高达95%(Life @ Sheffield Hallam Survey 2018)。谢菲尔德哈勒姆大学的教学质量很高,该大学在《2020年星期日泰晤士报优秀大学指南》中被评为年度教学质量大学。在过去五年中,谢菲尔德哈勒姆大学在新设施上的投资超过1亿英镑。 这里有24小时图书馆,学生设计的学习区以及学习行业标准设备的机会。谢菲尔德市是英国第五大城市,也是欧洲绿化最好的城市之一。 谢菲尔德哈勒姆大学被壮观的峰区国家公园(Peak District National Park)所环绕,该大学的学生可以在第一天探索一个多元而宜人的城市,第二天去乡村远足。 该地区的住宿也是英国最便宜的之一。学生一来到英国,就能感受到谢菲尔德哈勒姆大学营造出的一种积极的氛围。 大学提供了机场接机服务、丰富的迎新活动以及各种其他活动,可让国际学生真正觉得谢菲尔德市是自己的第二个家。

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