商科学士-战略传播

具有战略沟通专业的商科学士可以在以下领域建立您的技能：人际沟通，组织沟通，跨文化沟通，公共关系，工作场所写作，专业演讲和沟通技术。您将特别通过边做边学来发展自己的技能，例如编写作品集，面试，演示，角色扮演，视频会议和创建网页，编写企业沟通计划以及短片。许多Massey的教学人员具有丰富的私营部门或咨询经验，并且与商业世界保持着密切而持续的联系。我们的讲师和教授正在国内外进行积极的研究，带来了商业理论和实践方面最相关的发展。您将从已知的人那里了解行业中的最新实践。
The Bachelor of Business with a major in strategic communication builds your skills in areas including, interpersonal communication, organisational communication, cross-cultural communication, public relations, writing in the workplace, professional presentations and communication technology. You will develop your skills especially through learning by doing, such as writing portfolios, interviewing, presentations, role-playing, video conferencing and creating web pages, writing communication plans for businesses, and short videos. Many Massey teaching staff have substantial private-sector or consulting experience, as well as close and continuing links with the business world. Our lecturers and professors are actively researching both nationally and internationally, bringing the most relevant developments in business theory and practice. You'll learn about cutting-edge practice in the industry, from those in the know.