媒体管理（MBA）

该计划汇集了我们在提供备受赞誉的MBA计划和新闻，媒体与文化研究学院在新闻和媒体领域国际知名的25年经验方面的经验。您将学习探索业务管理关键要素的核心模块，并辅以一系列选项，使您能够深入研究媒体问题。诸如数字媒体管理，品牌和媒体等独特模块将探索这个充满活力的行业的最新发展。该计划结合了悠久的MBA计划的核心要素，并有机会了解媒体行业的管理挑战，这对于许多先进和新兴的创意经济体的成功至关重要。您将获得有关业务，管理和媒体的足够知识，以帮助您确保在媒体组织中的管理职位。该计划提供与那些寻求媒体管理职业相关的个
The programme brings together our 25 years of experience in delivering highly regarded MBA programmes and the School of Journalism, Media and Cultural Studies internationally renowned expertise in journalism and media. You will study core modules exploring key elements of business management, supplemented by a range of options enabling you to study media issues in depth. Unique modules such as Digital Media Management and Branding and the Media will explore the very latest developments in this dynamic industry. The programme combines the core ingredients of the long established MBA programme with the opportunity to understand the management challenges of the media industry, which is vital to the success of many advanced and emerging creative economies. You will gain sufficient knowledge of business, management and the media to help you secure management positions in media organisations. This programme provides personal, academic and professional development experience relevant to those seeking a career in media management.<br><br>Career prospects - We recognise that the majority of our students undertake postgraduate qualifications to improve their prospects in the job market. The MBA is widely regarded as the necessary business qualification to develop the skills that modern business managers need. The vast majority of our graduates go on to employment or further study after leaving us and many of our graduates hold key positions in major corporations across the globe, including management positions in the media or other creative industries. Major firms regularly visit the School to recruit students. Whilst studying with us you will be able to attend recruitment fairs and presentations, see our team of specialist careers advisors and gain help with CV writing, interview skills and aptitude tests, to name a few.