市场营销理学学士

圣地亚哥州立大学提供最先进的课程，优秀的教师，超过100种不同的课程可供选择，以及与圣地亚哥商业社区合作的绝佳机会。SDSU为本科生提供了八个专业的选择，包括四个专业领域和一个“国际商务”专业，这是与SDSU艺术与文学学院的联合学位课程。学生可以主修会计，一般业务，金融，金融服务，信息系统，管理，市场营销或房地产。在管理人员中，他们可以选择企业家精神或人力资源方面的专业知识（除了一般管理之外）。在市场营销专业范围内，学生可以选择主修一般市场营销专业，或以集成营销传播专业或专业销售与销售管理专业完成市场营销
San Diego State University offers a state-of-the-art curriculum, an outstanding faculty, over 100 different courses to choose from, and excellent opportunities to work with the San Diego business community. SDSU offers undergraduate students a choice of eight majors with four areas of specialization and one major – international business – that is a joint degree program with SDSU's College of Arts and Letters. Students can major in accounting, general business, finance, financial services, information systems, management, marketing, or real estate. Within management they can choose a specialization in entrepreneurship or human resources (in addition to general management). Within marketing students may elect to major in general marketing or complete the marketing major with a specialization in integrated marketing communications or a specialization in professional selling and sales management. The Department of Marketing at San Diego State University offers a specialization in Integrated Marketing Communications (IMC). This specialization will allow students interested in careers in advertising, promotions, communications, public relations, digital marketing, and related areas the opportunity to take courses more geared toward these vocations.