工商管理学学士-市场营销

市场营销专业的BSBA为学生准备了各种令人兴奋且不断发展的领域的专业职业。这些包括广告，数字营销，社交媒体营销，专业销售和销售管理，体育营销，零售管理和品牌管理（仅举几例）。在整个计划中，您将参与一些应用项目，这些项目旨在使您了解各种当前的市场营销问题，并允许您确定解决这些问题的解决方案。获得学位后，您将准备进入必要的知识和技能组进入职业市场，成为有效的营销专家。市场营销课程旨在使学生成为有效的市场营销人员。在我们的课程中，您将学习如何理解消费者的行为，了解如何正确收集市场研究，以及确定如何交流和为客户创
The BSBA in Marketing prepares students for professional careers in a variety of exciting and growing fields. These include advertising, digital marketing, social media marketing, professional sales and sales management, sports marketing, retail management, and brand management (just to name a few). Throughout the program, you will engaged in applied projects designed to expose you to a variety of current marketing problems and allow you to identify solutions to address those problems. After earning your degree, you will be prepared to enter the job market with the necessary knowledge and skillset to become effective marketing professionals. The Marketing curriculum is designed to prepare students to be effective marketers. In our courses, you will learn how to understand consumer behavior, understand how to properly collect marketing research, and determine how to communicate and deliver value to customers.