工商管理学士-市场营销管理

安德森管理学院通过专业的学术和职业建议，举世闻名的师资队伍，创新的学习实践以及致力于通过各种计划（包括实习，简历复习，模拟面试和社交媒体管理）促进职业发展的令人兴奋的学术环境。选择正确的教育对您的职业和生活至关重要。安德森管理学院为您成功提供11个学位选择，使您的业务与您的热情相称，并为您提供高度认可的商业学位，并为您提供独一无二的机会，在您开始该计划之前与雇主合作伙伴联系。安德森大学本科生（BBA）计划招收符合入学前要求的学生。完成入学前要求后，学生必须申请并被UNM和Anderson录取。
Marketing an organization's product or services includes planning and executing development, pricing, promotion, and distribution to create customer satisfaction. Students with a concentration in Marketing Management are prepared for a wide variety of careers in product management, marketing research, advertising, retailing, distribution, customer relations, sales and technology development.<br><br>The exchange of goods and services is perhaps the oldest form of business known to humankind. Students completing a marketing degree program can expect classes in business concepts, economics, consumer behavior, advertising, sales, etc. Students complete projects that are applicable to the real world. Upon graduation, there are many career options. Marketing managers might directly liaison with store buyers to get them to carry their products, or they may be able to work in retail and sales management at a business selling products directly to customers.