工商管理学学士-市场营销

在Sawyer商学院，您将学习如何创建有效的集成业务策略，包括营销，宣传，研究和广告。您将探索新技术和社交媒体平台。然后，您将为波士顿凯尔特人队等主要组织提供咨询服务。选择专门研究五个方向之一的市场营销专业人士需要完成市场营销专业要求MKT 317，MKT 322，MKT 419和MKT 499，并按照以下说明针对他们的个人兴趣领域。营销既是一门科学又是一门艺术，在萨福克，我们致力于解决这个领域中各个方面的问题，这些方面一直在变化，并且停滞不前。
At the Sawyer Business School, you'll learn how to create effective integrated business strategies that include marketing, publicity, research, and advertising. You'll explore new technologies and social media platforms. And you'll do consulting work for major organizations like the Boston Celtics. Marketing is both a science and an art, and here at Suffolk we address all aspects of a field that's always changing and leaving stagnant ideas behind. If you want to thrive in this fast-paced field, you'll need to be equal parts creative and tech-savvy. At the undergraduate and graduate levels, Suffolk's marketing programs combine forward-thinking coursework and hands-on learning that cover industry trends, inspire solutions to real-world challenges, and prepare you to succeed in the world's leading marketing agencies-some of which are just steps from our campus.