Integrated digital, social and mobile marketing curriculum provides an industry relevant skill-set. Embedded industry certifications provide competitive positioning in career placement. Student organizations, study abroad programs, professional development events, career fairs, and internships provide networking opportunities and industry experience. The integrated program allows students to earn two degrees (bachelor's and MBA) in just five years. Accreditation by AACSB International (The Association to Advance Collegiate Schools of Business) ensures a quality educational experience. The B.B. in Management degree program emphasizes practical professional management skills, allowing students the flexibility to focus on such areas as organizational behavior/ organization development, small business management, and operations management. Management is a diverse and applied field of study. Therefore, the objectives of the program include 1) preparing generalists who integrate and coordinate organizational activities of marketing, finance, accounting, operations, and human resources in order to meet organizational goals, and 2) preparing specialists who focus on management analysis, information systems, policy and strategic analysis, and the management of a single operation. Typical placements include general management, retailing management, hotel/ motel management, and operations management positions in manufacturing and service organizations, computer-related occupations, high technology administration, organization development consulting, health care administration, government services, and non-profit organization administration. Management faculty strongly recommend that Management majors engage in an enrichment activity from among the following: an internship, a Study Abroad program, or a minor.