商业管理学士学位-市场营销（荣誉学位）

BA Honors商业管理（市场营销）是希望在各个商业领域发展市场营销专业知识并学会与商业听众交流和“出售”自己想法的学生的理想选择。在专家老师的支持下，他们将行业经验带到他们的教学中，您将学习支撑业务成功的关键功能，并自信地进行营销活动。我们的业务管理（市场营销）途径提供了广泛的职业选择。您将可以轻松进入各种公司，政府和第三部门组织。迪拜米德尔塞克斯大学（Middlesex University Dubai）为学生提供了三年内获得商务管理（市场营销）荣誉学位的机会。该学位将为您提供经理和市场营销专业人员
BA Honours Business Management (Marketing) is the ideal choice for students who wish to develop marketing expertise across a range of business sectors and learn to communicate and ‘sell' their ideas to commercial audiences. Supported by expert tutors, who bring industry experience to their teaching, you will study the key functions that underpin business success and learn to deliver marketing campaigns with confidence. The career options are broad with our Business Management (Marketing) pathway. You will be well placed to enter a diverse range of corporate, governmental and third sector organisations.<br><br>In Year 1 you will complete four compulsory modules to develop essential skills and knowledge in business management.<br>In Year 2 you will study three core modules to understand essential business issues. You will also choose an optional marketing module from: Brand Management, Consumer Behaviour or Entrepreneurship and Small Business Marketing.<br>In your final year you will study two compulsory modules in Strategic Management and Services Marketing. You will also choose two optional modules from specialist marketing modules: E-Marketing and Social Media, International Marketing or Advertising and Promotion